Rubbish Ideas
The Rubbish Portal
Shambala Festival CASE STUDY
Description
The Rubbish Portal is a specialist software platform designed to help businesses, venues, and events measure and reduce their environmental impact. It provides detailed tracking of product consumption, waste streams, recycling rates, and carbon sources, offering clear visibility on where and how improvements can be made. With a focus on circularity, The Rubbish Portal transforms raw data into actionable insights that drive better decisions and sustainability performance. Whether you're looking to meet reporting requirements, optimise reuse systems, reduce your footprint or demonstrate impact to stakeholders, The Rubbish Portal is your circular operations hub.
Overview
- Real-Time Impact Tracking - Monitor product usage, waste, recycling, and carbon data in one place with powerful dashboards and visual reports.
- Built for the Circular Economy - Designed to support reuse systems, smart packaging, and closed-loop infrastructure for events and venues.
- Compliance-Ready Reporting - Generate reliable waste and carbon reports aligned with sustainability regulations and stakeholder expectations.
- Insight-Driven Improvement - Turn data into clear actions—identify hotspots, measure progress, and accelerate circular performance.

Description
In 2023, Rubbish Ideas partnered with Shambala Festival—widely recognised as a sustainability leader in the events industry—to pilot our advanced waste and carbon tracking tools through The Rubbish Portal. As a development partner, Shambala’s high standards and deep expertise ensured the platform was rigorously tested in a real-world, high-impact setting.
Using The Rubbish Portal, Shambala measures the full lifecycle and environmental impact of every product and material used across the event, from build to break. Their favourite feature is the material flow diagram, which visualises the journey of all items from consumption to end-of-life, offering a powerful overview of circularity performance.
Shambala has renewed their use of the platform each year—even as we’ve increased pricing—and have now committed to a 3–5 year partnership. This long-term commitment from a pioneering client strongly validates product-market fit and demonstrates the growing demand for our solution in the live events sector.
