Arlo is CEO of Freud Communications, a leading independent PR agency, the largest communications agency certified as a B Corp and a 2021 Queens Award for Enterprise winner. He is also Chief Executive of Freuds Group - a family of businesses, ranging from Academy Award winning film and TV production, financial communications and behaviour change, through to product sourcing, insight, social media and private equity. The businesses are diverse but are united by a shared worldview and sense of impact and mission.

Arlo is Chairman of the Blue Marine Foundation, one of Europe’s leading environmental NGOs, Trustee of the Sustainable Food Trust and Honorary Fellow of ZSL. He is Co-Chair of the S30 - a group of the world’s leading Chief Sustainability Officers convened by HRH The Prince of Wales, now HM King Charles II.