Africa: Pioneering the Transition to Electric Vehicles. By capitalising on the untapped potential of non-consumers in the transportation sector, Africa has the unique opportunity to leapfrog traditional car ownership and embrace transport-as-a-service as the ideal pathway to EV operations. This paradigm shift not only provides a perfect scenario for the widespread adoption of electric vehicles but also sets Africa at the forefront of the global EV revolution, leading the way towards a sustainable and electrified future.