Skip to main content
Innovation Zero     Connecting leaders of the future economy
 

 

14th & 15th October | Misk City, Riyadh, Saudi Arabia

Innovation Zero 2024

Congress photo

Loading

THE ART OF COMMUNICATING CLIMATE CHALLENGES AND SOLUTIONS

30 Apr 2024
Main Stage
Innovation

The climate crisis – as well as the solutions which can overcome it – need storytelling in order to capture the zeitgeist.

While the policy, finance, and business communities are essential components of the net zero transition, public engagement and systemic change cannot be achieved without compelling communication strategies.

In this session, creative visionaries will discuss how media and entertainment is evolving and can be used as an instrument to catalyse a new attitudinal approach to climate action.